Source Advisory is the first specialized firm dedicated to Generative Engine Optimization (GEO). We help B2B SaaS leaders become the default recommendation when buyers ask AI.
For twenty years, "search" meant a list of ten blue links. If you could rank on page one, you won. Today, that paradigm is collapsing.
Buyers are moving from search engines to answer engines. They don't want a list of websites; they want a synthesis of information. They want an answer.
In this new world, traditional SEO metrics like backlinks and keyword density are becoming obsolete. What matters now is entity authority—how well a Large Language Model understands who you are and why you matter.
We are pioneering the technical standards for Knowledge Graph Injection and GEO.
We intervene when AI models "hallucinate" or misrepresent B2B products.
We turn AI citations into a measurable, scalable revenue channel.
We are a collective of data engineers, NLP researchers, and B2B marketing executives. We don't just write content; we reverse-engineer the algorithms that power the world's most advanced AI models.